Both of us took about five minutes to discuss what our roles are, she discussed direct marketing and Twitter, I discussed Facebook, our mobile app and our other social media platforms.  We wrapped up after this very general summary and before the question, ‘are there any questions?” was fully put out there, five or six hands shot up!  Needless to say we were both really flattered – it is so exciting to discuss something you are passionate about with a group of like minded people.  The questions varied, from whether or not we had generated a QR code for our app (we had!) to how we used insights and analytical data to inform our marketing and advertising efforts and initiatives.

It was truly a pleasure to share what I have learned this far in my career with a group of people headed along the same path.  From sharing my education, to what direction our social media will take in future, I thoroughly enjoyed myself, and I think the students did too!